Our Ethos: The Uncompromising Pursuit
We are here to shatter the paradigm that luxury must be expensive. Our mission is audaciously simple: to create luxurious, niche-inspired perfumes without compromise, at a fraction of the price. How?
Our Story
AUN Fragrances: The Art of Scent, Redefined.
For too long, the world of exquisite fragrance has been locked away. The captivating, complex scents of niche perfumery, the ones that tell a story and turn heads came with a prohibitive price tag, often upwards of £200. We believed that feeling extraordinary shouldn’t be a luxury. It should be an accessible art.
This is why AUN Fragrances exists.
Our Origin: A Legacy in Every Drop
Our story begins not in a lab, but in memory. The name AUN pays homage to our beloved grandfather, a man forever surrounded by an aura of remarkable scent. Along with our father, he taught us that a fragrance is more than a smell, it’s an invisible signature, a whisper of identity. In our earliest memories, the art of perfumery was synonymous with love, family, and the pursuit of something truly unique.
That early spark grew into a shared passion among us four siblings. In 2023, we dreamed of building our own fragrance house – one that honoured that legacy. While life briefly steered us on different paths, the vision persisted, refined by time and purpose. In early 2025, that dream finally crystallised into AUN Fragrances.
Our Future: The Next Chapter of Scent
Our current collection is just the beginning. We are already pioneering the future of accessible luxury with a pipeline of innovative hybrid fragrances and fully original creations. These are not just inspired scents; they are designed to push boundaries, challenge conventions, and offer something genuinely distinctive to the world.
At AUN, we believe everyone deserves to smell incredible, feel unique, and stand out. This is our promise. This is our legacy.